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Email signatures have an important part in the marketing strategy; they are used not only to display the person or the company’s contact details and they can also enable a more effective communication with the clients.

The basic email signature development is tied with the development of marketing means and since social media became an integral part of marketing strategies, social buttons have become a part of email signature.

image: Convergence Networks

To incorporate social buttons on your email signature these days, you don’t need special email platforms or html knowledge. You can simply download the desired social buttons on sites such as Icon Archive, add them to your email signature (on most mail platforms it can be done via settings or options) and then add links to the corresponding social media pages. Another way of adding social buttons to an email signature is by using email signature editing tool such as WiseStamp.

In conclusion, adding social buttons to your email signature is an easy way to invite your recipients to engage in social media on every sent email.