<?xml version="1.0"?>
<oembed><version>1.0</version><provider_name>nekuda Web Solutions</provider_name><provider_url>https://www.nekuda.co.il/en</provider_url><author_name>binny</author_name><author_url>https://www.nekuda.co.il/en/author/binny/</author_url><title>Split Testing/A/B Testing - nekuda Web Solutions</title><type>rich</type><width>600</width><height>338</height><html>&lt;blockquote class="wp-embedded-content" data-secret="dchiz5PKQe"&gt;&lt;a href="https://www.nekuda.co.il/en/seo-glossary/split-testingab-testing/"&gt;Split Testing/A/B Testing&lt;/a&gt;&lt;/blockquote&gt;&lt;iframe sandbox="allow-scripts" security="restricted" src="https://www.nekuda.co.il/en/seo-glossary/split-testingab-testing/embed/#?secret=dchiz5PKQe" width="600" height="338" title="&#x201C;Split Testing/A/B Testing&#x201D; &#x2014; nekuda Web Solutions" data-secret="dchiz5PKQe" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"&gt;&lt;/iframe&gt;&lt;script type="text/javascript"&gt;
/*! This file is auto-generated */
!function(c,d){"use strict";var e=!1,o=!1;if(d.querySelector)if(c.addEventListener)e=!0;if(c.wp=c.wp||{},c.wp.receiveEmbedMessage);else if(c.wp.receiveEmbedMessage=function(e){var t=e.data;if(!t);else if(!(t.secret||t.message||t.value));else if(/[^a-zA-Z0-9]/.test(t.secret));else{for(var r,s,a,i=d.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),n=d.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),o=new RegExp("^https?:$","i"),l=0;l&lt;n.length;l++)n[l].style.display="none";for(l=0;l&lt;i.length;l++)if(r=i[l],e.source!==r.contentWindow);else{if(r.removeAttribute("style"),"height"===t.message){if(1e3&lt;(s=parseInt(t.value,10)))s=1e3;else if(~~s&lt;200)s=200;r.height=s}if("link"===t.message)if(s=d.createElement("a"),a=d.createElement("a"),s.href=r.getAttribute("src"),a.href=t.value,!o.test(a.protocol));else if(a.host===s.host)if(d.activeElement===r)c.top.location.href=t.value}}},e)c.addEventListener("message",c.wp.receiveEmbedMessage,!1),d.addEventListener("DOMContentLoaded",t,!1),c.addEventListener("load",t,!1);function t(){if(o);else{o=!0;for(var e,t,r,s=-1!==navigator.appVersion.indexOf("MSIE 10"),a=!!navigator.userAgent.match(/Trident.*rv:11\./),i=d.querySelectorAll("iframe.wp-embedded-content"),n=0;n&lt;i.length;n++){if(!(r=(t=i[n]).getAttribute("data-secret")))r=Math.random().toString(36).substr(2,10),t.src+="#?secret="+r,t.setAttribute("data-secret",r);if(s||a)(e=t.cloneNode(!0)).removeAttribute("security"),t.parentNode.replaceChild(e,t);t.contentWindow.postMessage({message:"ready",secret:r},"*")}}}}(window,document);
&lt;/script&gt;
</html><description>Split testing or A/B testing examines the effectiveness of an online marketing medium in improving conversion rates. The test includes distributing two versions of the same webpage, newsletter or banner to two groups in order to select the most successful version. The two versions have to be identical except for one variable, which could be [&hellip;]</description></oembed>
